Alaska Air Cargo: Amazing Feats
An enterprise work management software company, underwent a rebranding exercise focused on overhauling its image. The brand redesign included the development of a new visual identity, corporate and sales materials, and a comprehensive print and digital awareness campaign. All centered around a powerful emblem of strship – the lion.
Our “Amazing Feats of Cargo” creative theme is distinctive. With big personality. The campaign is positive and aspirational. Whatever you need shipped, and wherever you need it shipped, Alaska will make it happen. The creative delivers a touch of humor via playful, visual exaggeration, making the brand friendly and approachable.
